Posts Tagged ‘Marketing’

Use Analytics to Optimize Your Business Marketing and Sales Strategy

Analytics tell a story about your  business’s current and past success. But how do you translate analytics into a narrative that helps you make marketing and sales decisions? Using analytics to optimize  ...

Recovering Trust: Meta’s Refund Initiatives for Advertising Glitch Provide Relief to Affected Advertisers

Imagine putting money into an ad plan and having a tech issue cause costs to skyrocket. This issue hit many businesses when Meta Platforms, the owner of Facebook and Instagram, faced a ...

Creating a Website that Converts: Tips for Improving User Experience

Your website is the first impression your business projects to potential customers. Improving website user experience good user experience is crucial to keep visitors engaged and convert them into customers. A well-designed ...

Launching a Successful Digital Marketing Campaign

Whether you're a new business owner or have years of experience, establishing a digital marketing strategy takes knowledge and time.  With these tips, you can launch a successful digital marketing campaign and ...

Create an Effective Email Marketing Strategy and Boost Customer Engagement

Do you want to convert email subscribers to loyal customers? Focus on increasing customer engagement through your emails.  An email list is one of the strongest tools in your marketing strategy. So ...

Understanding SEO: A Beginner’s Guide to Search Engine Optimization

Search engine optimization (SEO) ensures your website and content appear early in search engine rankings. When a person uses a search engine, your relevant content should be among the first they find ...

The Benefits of Using a CRM System: From Increased Productivity to Improved Analytics

A customer relationship management (CRM) system can improve nearly every area of your business and help you scale your customer management. So why does your business need a CRM system? A Proven ...

Maximize Your Business Potential with a Social Media Marketing Strategy

Creating a social media marketing strategy for your business means maximizing business potential. If you're using social media platforms without a strategy, you're missing a big opportunity for growth.  Why You Need ...

Why Content Marketing Is the Future of Advertising

Televisions, billboards, and the internet bombard people with advertisements and marketing ploys. This development has led to over 65 million people using ad-blockers to reduce interruptions in their interests. Those who aren’t ...

Using Big Data Analytics to Improve Business Operations

Analyzing collected information can uncover nuances about your target market that can be hard to catch with human intuition alone. For example, you can discover correlations between events and an uptick in market activity through data evaluations. This method can ...

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