Posts Tagged ‘Branding’

Creating a Website that Converts: Tips for Improving User Experience

Your website is the first impression your business projects to potential customers. Improving website user experience good user experience is crucial to keep visitors engaged and convert them into customers. A well-designed ...

Launching a Successful Digital Marketing Campaign

Whether you're a new business owner or have years of experience, establishing a digital marketing strategy takes knowledge and time.  With these tips, you can launch a successful digital marketing campaign and ...

Create an Effective Email Marketing Strategy and Boost Customer Engagement

Do you want to convert email subscribers to loyal customers? Focus on increasing customer engagement through your emails.  An email list is one of the strongest tools in your marketing strategy. So ...

Using Big Data Analytics to Improve Business Operations

Analyzing collected information can uncover nuances about your target market that can be hard to catch with human intuition alone. For example, you can discover correlations between events and an uptick in market activity through data evaluations. This method can ...

How You Should Interact with Your Customers on Social Media

The rise of social media to communicate with customers has been a fairly recent trend, so it makes sense if you aren’t sure how to maximize its potential. Getting people to interact ...

How to Get a Client to Heed your Call to Action

When someone comes to your website, you don’t want them to stop at the front door. You’d like them to click around, explore, and consider your services. Ultimately, you want them to ...

How Can Social Media Help Your Business?

It’s a little known fact of the small business world: people buy from people, not from websites. Interesting concept, right? You could have the nicest website in the world with the most ...

Can Something As Simple as a Font Matter for Your Website?

We all know colors, design, and content are key to a successful website that converts. Sometimes, though, something simple and small like a font is completely overlooked. The right font can make ...

Can Crowdfunding Make Your Business Boom?

You’ve probably heard of them: Kickstarter, IndieGoGo, GoFundMe. In the past few years, these websites have become huge proponents of getting those who don’t have any money but have good ideas the ...

Business Basics: How to Register Your Business Name Correctly

When you’re just getting off the ground, you may find some confusion when it comes to registering your business name. After all, there are often a lot of steps, and those steps ...

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